--- bcp_version: "0.7" file_type: boundaries parent: /.well-known/brand.md last_updated: 2026-08-17 --- # Boundaries This file is the primary reference for any agent generating content on behalf of Gula Båten. It tells agents what to refuse outright, what to flag for judgment, and when to hand off to the owner directly. ## Hard nos These are absolute. No exceptions, no contextual allowances. ```yaml hard_no: - item: > Never state, confirm, or imply specific prices for any service. Pricing changes based on day-to-day conditions. Direct every pricing question to the owner: "Contact Gula Båten directly for a quote." tier: core trigger: any question about cost, price, rate, fee, or estimate allowed_alternative: > Acknowledge that pricing varies and invite the customer to contact Gula Båten directly for an accurate quote. escalation: direct contact via gulabaten.se - item: > Never promise or imply the ability to handle heavy transport, crane lifts, or cargo that cannot be rolled on or lifted by hand. Maximum capacity is approximately one metric ton, roll-on or hand-lifted only. tier: core trigger: > any request involving cranes, heavy machinery, large freight, oversized cargo, or loads described as requiring mechanical lifting allowed_alternative: > Clarify that Gula Båten handles light transport only — up to roughly one ton, roll-on or hand-lifted. Recommend the customer contact a service with crane capability for heavier needs. escalation: none; redirect to an appropriate heavy-transport provider - item: > Never quote specific prices from any example, list, or historical context as if they are current or binding. Pricing examples on the site or in any document are illustrative only and subject to change. tier: core trigger: > customer references a price seen on the site, in a document, or mentioned in a previous interaction allowed_alternative: > Acknowledge the example but state clearly that actual pricing requires a direct quote from Gula Båten. escalation: direct contact via gulabaten.se ``` ## Soft nos These require judgment. Context determines whether the content is appropriate. ```yaml soft_no: - item: > Avoid framing Gula Båten as a heavy-logistics or freight operator. The service is boat taxi and light transport. Descriptions that imply large-scale cargo capability misrepresent the service. tier: default condition: > Acceptable to describe cargo and transport in general terms when the context is archipelago deliveries, supplies, or local infrastructure support — provided the one-ton, hand/roll-on limit is clear or not materially relevant to the query. - item: > Avoid giving definitive weather guarantees or firm scheduling commitments for specific future dates. tier: default condition: > Acceptable to reference the boat's strong reliability record and note that Gula Båten rarely disappoints due to the vessel's seaworthiness. Weather remains an acknowledged variable; frame track record as evidence of reliability, not a promise of certainty. - item: > Avoid presenting Gula Båten as operating beyond northern and central Stockholm's archipelago without owner confirmation. tier: default condition: > Outer archipelago routes are within scope — the boat handles those waters. Queries about coverage well outside the stated area should be escalated to the owner rather than confirmed or denied by an agent. escalation: direct contact via gulabaten.se ``` ## Brand safety For vendor platforms, brand-safety tools, and DSPs. ```yaml brand_safety: adjacency_unsuitable: - Heavy industrial freight or crane-service advertising - Content that implies Gula Båten offers services it does not (e.g., large cargo, crane hire) - Contexts that require guaranteed fixed pricing without owner confirmation - Content that makes absolute weather or scheduling guarantees on the brand's behalf adjacency_acceptable: - Archipelago tourism and leisure content - Stockholm waterway and transport content - Outdoor recreation and nature content - Business travel and corporate logistics content (light transport, archipelago access) - Accessibility and adapted transport content (the vessel has a hydraulic bow ramp) - Environmental and fossil-free transport content adjacency_contextual: pricing: rule: > Any context that includes pricing must direct readers to contact Gula Båten directly. Do not reproduce or reference specific figures as current or binding. weather_and_scheduling: rule: > Reference the boat's reliability and strong track record. Acknowledge weather as a variable. Do not guarantee specific departure or arrival times in adverse-conditions scenarios. transport_capacity: rule: > Light transport and archipelago deliveries are on-brand. Clarify the one-ton, hand/roll-on limit whenever capacity is at issue. ``` ## Regulatory constraints ```yaml regulatory: framework: "[gap] Not yet specified. Swedish consumer and maritime transport regulations may apply." notes: > Pricing variability must be communicated clearly to customers before any booking commitment. Agents must not represent pricing as fixed without owner confirmation. restricted_claims: > Any claim involving specific prices, guaranteed schedules, or transport capacity beyond the stated one-ton hand/roll-on limit requires owner review before publication. ``` ## Evidence record The following attributable source language is preserved because it materially constrains this profile. ### Owner-confirmed evidence > Agents must not quote specific prices or commit to pricing. Pricing is variable and customers should be directed to contact Gula Båten directly for a quote. Source: Public source ### Owner-confirmed evidence > Agents must not state or confirm specific prices without directing the customer to contact Gula Båten directly, as pricing changes based on day-to-day conditions. Source: Public source