Group 1 Automotive

boundaries.md

---
bcp_version: "1.1.1"
file_type: boundaries
parent: /.well-known/brand.md
last_updated: 2026-09-28
---

# Boundaries

These describe the draft's content limits and the brand guidance it encodes. They are not host instructions, legal advice, or permission to act for Group 1.

```yaml
hard_no:
  - "Invented price, savings, APR, payment, down payment, inventory count, availability, approval, warranty, or service entitlement."
  - "A group-level observation rewritten as a promise from every local dealership."
  - "Houston treated as a specific OEM franchise or a different city's cluster."
  - "Sample copy from the playbook treated as substantiation of a commercial offer."
  - "Stock or reference imagery represented as a real customer's endorsement."
  - "A demo described as Group 1-approved, domain-verified, or officially published without evidence."
  - "Reconstructed, recolored, stretched, or substituted brand/OEM logos presented as original artwork."
soft_no:
  - "Manufactured urgency; use a deadline only when a current offer actually has one."
  - "Corporate, investor, or acquisition language in a retail-shopping execution."
  - "Script more repeated for decoration; the playbook generally prefers one treatment."
  - "Generic luxury superlatives in place of clear benefits and quiet assurance."
oem_scope:
  rule: "Applicable OEM standards precede the Group 1 layer for OEM-specific work."
  gap: "No OEM-specific campaign brief or approval supplied for this Houston cluster banner."
```

## Important examples that are not evidence of an offer

The playbook illustrates tone with “No hidden fees. No dealer add-ons,” an all-inclusive final-price statement, and a service line about factory-trained technicians and genuine parts. Those are writing examples. This package does not generalize them into factual promises for Houston or every store. Store-specific evidence and approval are missing. [V: Direct; Confident]

## Asset and source handling

The supplied creative file and voice playbook inform this requested example. Their inclusion does not establish rights for an unrestricted public asset library or paid media campaign. Private source documents, comments, credentials, and unrelated Figma content do not belong in a public example's sources modal. The selected image is an original embedded Figma asset whose source filename identifies AI generation; it is not represented as a real customer testimonial. The Meta screenshot is a reference, not the output photograph.

## Retail disclosure constraints from supplied website copy

Source L is observed disclaimer language, not a legal opinion or proof that the same terms apply at every store.

```yaml
pricing:
  excluded_unless_itemized: [state_tax, title, registration_fees, smog_fee]
  additional_financing_fees: "May apply; do not represent the displayed vehicle price as the final financed total."
  included_offers: "Applicable dealer offers and manufacturer incentives, according to the supplied disclaimer."
  conditional_offers: "Excluded from the displayed vehicle price; qualification varies and is determined by the dealership."
  content_limit: "No all-in, every-buyer, or universally eligible price claim based on a displayed figure alone."
vehicle_images:
  status: "Illustration only in the supplied disclaimer."
  content_limit: "No inference of exact equipment, current stock, or customer endorsement from the image."
pre_owned_offers:
  limited_warranty: "30 day / 1,000 mile limited warranty"
  exchange: "3 day / 250 mile exchange"
  scope: "Pre-owned vehicles only; some exclusions may apply; see dealer for details."
  content_limit: "No refund, money-back, unrestricted return, full warranty, or new-vehicle entitlement inferred."
  unresolved: "Participating stores, eligible vehicles, start point, time/mileage interaction, exclusions, and effective dates."
```

The disclaimer places final sale terms in executed sales documents and warns that website information may contain errors. This package therefore treats website copy as evidence to verify, not as the final transaction contract. Its liability language is not copied into an independent banner as though Encoded could grant or waive legal rights. Fuel-economy figures, if introduced later, need the correct vehicle/year and source; a general link to the EPA/DOE guide is not evidence of a specific vehicle's rating.

## Before a real campaign

Confirm destination, market, applicable OEMs, current offer evidence, asset rights, and brand review. This banner is not automatically approved merely because its BCP is structurally valid. No account action, ad placement, publication, or Registry ownership change is authorized by the package.